Market Research Alliance​

"Market Research Alliance was successful in helping us not only increase our capacity for in-depth analysis for several key accounts before important planning meetings, but led skill training and capability building to help us be better prepared for the next season. The insight from the analysis created some real wins in the marketplace for us and the skill training was very well received."

“…the team at Market Research Alliance are an invaluable resource to our organization, enabling clean and consistent reporting, insightful analytics, and robust modeling/forecasting. In particular, the teams forecasting capabilities have allowed us to better understand factors underlying performance vs. our plan and enable more productive Demand and Supply reviews leading to tighter alignment on production while minimizing waste”

"It is rare to encounter such an exceptional team, and I feel compelled to acknowledge the transformative work they delivered for our Price/Pack architecture review. The level of detail and insight they provided was nothing short of remarkable. Their recommendations were instrumental in differentiating our brand across brick-and-mortar and online channels in both the US & Canada. Their approach was collaborative and respectful and they navigated complex issues with clarity and precision. I wholeheartedly recommend them."

"Market Research Alliance (MRA) has delivered short and long-term forecasts for our category, enhancing our accuracy and speed in forecasting. I highly recommend MRA to any manufacturer seeking to advance their forecasting capabilities"

"Michele and her team at Market Research Alliance provided strategic thinking and analyses for a number of high profile projects across the company. They consistently delivered with excellence, and recommendations could be presented to senior leaders with confidence."